Mighty Swell
Challenges
It is a recognizable brand in Florida and the official sponsor of Tampa Bay Buccaneers, but it's originally an Austin seltzer company.
They wanted to win over the Austin community as the local home-grown seltzer of choice.
They wanted fresh and creative marketing work in one of the most popular hangout spots in Austin, The Austin Town Lake Stunt.
Results
We managed to hand out the Mighty Swells in a motorized RC boat.